Here's a great price (with added coupon!) on some really high quality stuff for your kids for school. This is the main link to the girls lunch items (it's where I shop), where you'll find backpacks as low as $9.99 and lunch bags for $6.99 and lower. You can save even more with the coupon code DISCOVER and pin 6956--this gets you 25% off AND free shipping!
Don't forget to look at other lunch accessories. For me, after school starts is the best time to pick up these items. You can put them away for next year, or retire the shabby ones you've been using for a while. The best part about Lands End is that these items will look great for years.